Beth Davis is an associate director, researcher, engineer, and graphics guru at Guidehouse. She enjoys diving deep into markets, such as the agriculture market in the Pacific Northwest and the on-site solar market in California, to gain valuable insights for her clients. She has led phone and online surveys with energy efficiency program participants, completed interviews with dealers, installers, manufacturers, and associations, attended trade shows, and organized focus groups. She has led teams to estimate the energy impacts of energy efficiency and distributed energy programs, completing large scale on-site data collection efforts. Her passion is to share the research findings in creative ways – a one page infographic or a clean and crisp presentation – so that the information is useful to the audience.