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Remaking Our Energy System: Decarbonization at Scale

As a transformational tool for deep decarbonization, the decarb hub is an emerging model for remaking our energy system.

Our current energy system was built to be safe, reliable, and affordable. The energy system of the future that we’re in the middle of building is also expected to be decarbonized, resilient, and flexible. Internalizing these concepts that were traditionally externalities into the system is not easy, but it is increasingly harder in the face of skyrocketing energy demand growth.  Because of this, existing energy infrastructure must be repurposed and reused instead of retired.

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As a transformational tool for deep decarbonization, the decarbonization hub (or, more compactly, decarb hub), is an emerging model for remaking our energy system. The birth of the decarb hub concept cannot be tied to one specific point in time, but an early example is that of industrial clusters, which conceived of a scaled, source-to-demand, decarbonization solution. More recently, in 2023, the decarb hub concept was adopted into the U.S. Bipartisan Infrastructure Law, which included financial support for regional Direct Air Capture hubs and Regional Clean Hydrogen Hubs.

 

Aligning value across decarb hub stakeholders

As a full ecosystem approach to achieving a decarbonized energy system, decarb hubs include the complete value chain from energy supply to energy demand1. The importance of this approach lies in aligning the value propositions of a diverse set of stakeholders to gain efficiency, reduce costs, and drive greater impact. 

In almost all cases, no single entity owns the complete energy value chain of a decarb hub. From government entities to private sector companies to research institutions, the specific participants in each value chain will vary depending on the type of decarbonization (e.g., carbon removal, substitute feedstocks or fuels, or process changes) and the solution to be deployed.

For example, consider that the value chain for a carbon capture and storage project may include:

  • the large emitter/industrial plant to be decarbonized
  • the producers of the energy and consumables to support the capture operation
  • the entity that will build and manage the CO2 transportation on infrastructure
  • the sequestration site owner/operator
There would be no point in building the rest of the carbon capture and storage value chain without a party to manage the CO2 sequestration at the end of the chain. Developing these decarbonized value chains will require coordination across a set of distinct entities—and success will depend on aligning all value propositions into a holistic value statement for the project. 

 

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A decarb hub framework for today and tomorrow

Existing decarb hub initiatives have gained success through alignment with specific financial, regulatory, and policy drivers. For example, industrial hubs have succeeded in Europe due to policy pressure around deep decarbonization and alignment between policymakers and financial markets on a coordinated solution for large industrial demand. In the US, hydrogen hubs are being formed through a U.S. Department of Energy program designed to accelerate investment in hydrogen demand and supply2.

The decarb hub model is not just fit for responding to specific policies, but it can also serve as a model for value alignment among diverse stakeholders who are attempting to implement key components of future decarbonization system development. It can also serve as a model for value alignment among diverse stakeholders attempting to implement key components of future decarbonization system development. Addressing the full value chain helps mitigate the significant risks associated with the relatively low commercial maturity of decarbonization ecosystems.

 

Three key components

To maximize the chance of success at scale, decarb hubs must include the following components:

Complete value chain — The importance of encompassing the full value chain is indisputable. The hub concept is foundationally based on orchestrating an ecosystem from supply through demand. The importance of orchestration relates to the fact that the hub model is built on diverse participants who need an overarching narrative to align needs and value drivers. 

Orchestrator — Like a general contractor, the orchestrator facilitates alignment across the value chain. The distinction is that there may be no single customer for whose benefit the project is conducted. An orchestrator could be an entity within or outside the value chain, representing users as a whole or an intersection of drivers that serve as the ecosystem’s foundation. In almost all cases, the orchestrator functions like a project management office to ensure that business, financial planning, permitting, regulatory, safety, community coordination, and other considerations are properly planned and executed, and stakeholder needs are considered and addressed. 

Financial enablers and penalties — Decarb hubs can be part of a governmental or other development program or motivated and driven by grassroots needs. In both cases, having financial enablers or penalties is critical because they incentivize doing something different instead of “business as usual.” Financial enablers may include tax credits, direct federal grant funding, or contracts for different models. Penalties may include carbon taxes or specific consequences for missing emissions reduction targets.

 

Five steps to building a decarb hub

To build a successful decarb hub, you’ll need to:
 
1. Identify the drivers — To be effective, decarb hubs need to be intrinsically connected to stakeholder needs. In many cases, the appropriate set of stakeholders is determined by the region in which the hub is located. Often it will connect to more than one motivating factor or solve more than one problem.
 
2. Map the complete value chain — Once you’ve clearly defined the problem, you need to map the complete value chain. For example, if you’re planning to produce e-chemicals, try drawing a diagram that includes your production process, supply chain, end users, and all the connective infrastructure pieces such as storage, trucks, pipelines, and specialized end-use equipment. To be successful, the complete value chain needs to be present, whether it can be leveraged from existing components or will need to be built by the hub itself.
 
3. Identify the orchestrator — Whoever plays this critical role is not only responsible for carrying forward the vision and ensuring hub participants stay connected and engaged but also needs to intimately understand the drivers of change for the regional energy system and viable pathways for funding to accelerate ecosystem development. Whether an internal hub participant or external party, the orchestrator must be an effective communicator who’s embedded in the region and highly familiar with its landscape and challenges.
 
4. Engage stakeholders — Early-stage stakeholder engagement is key and requires validating each stakeholder’s value proposition to ensure alignment with the overall vision. Securing effective stakeholder engagement early on also helps build strong partnerships that foster enduring collaboration among diverse groups.
 
5. Develop a viable business model — A successful decarb hub will develop new revenue streams and long-term financial stability for the parties involved. Early-stage evaluation of potential business models—including consideration of potential incentives and funding sources—is needed to determine if sufficient value can be produced for everyone while ensuring economic vitality and environmental sustainability. 

 

Creating lasting pathways for commercial viability

Decarb hubs offer a new model for decarbonizing heavy industrial emitters and energy systems. While they may not work in every situation, they can provide the ideal solution for communities facing a complex set of drivers, “first-mover” risks, or complete value chain development needs.

By acting as centralized networks and launch points for mature, regionwide decarbonization, they can help foster innovation, create lasting pathways for commercially viable decarbonization solutions, and develop new economic opportunities through transformed infrastructure and clean energy generation.

Ultimately, the transition to a low-carbon energy supply chain hinges on our collective ability to mobilize and coordinate efforts across multiple sectors and regions. The potential of decarb hubs to create sustainable economic models cannot be overstated; without them, deep decarbonization efforts that will disrupt the current fabric of our energy system will have very little likelihood of success. 

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Hector Artze, Partner

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Mark Eisenhower, Partner

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Danielle Vitoff, Director

Peter Marrin, Associate Director

Richard Shandross, Associate Principal

Gaurav Hosur, Managing Consultant

1. The decarb hub model is easily extendible to decarbonization systems that are focused on the production of clean feedstocks and fuels, as well as other types of decarbonization. 
2. Energy.gov, “DOE Launches Bipartisan Infrastructure Law’s $8 Billion Program for Clean Hydrogen Hubs across U.S.”

 

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