2025 Healthcare Trends

Healthcare organizations are united by a shared goal: improving outcomes for the people and communities they serve. Yet achieving this goal remains a formidable challenge. Unlike any other industry, healthcare leaders must navigate complex forces—consumer behavior, reimbursement pressures, and severe labor shortages—that often seem beyond their control.

As the industry accelerates toward a more personalized future, the following trends highlight critical focus areas for leaders aiming to build sustainable business models and tackle the seemingly uncontrollable.

Organizations that prioritize efficiency, embrace forward-thinking technology strategies, and deepen consumer relationships will not only thrive in their markets but also drive resilience, meaningful growth, and transformative impact.

Connect with our experts

“2025 marks a pivotal year for healthcare as organizations embrace AI and automation to streamline inefficiencies and enable financially sustainable operating models. By focusing inward, leaders can drive coordinated care, optimize resources, and maximize their impact on whole person care for all.”

—Alicia Harkness, Partner and Segment Leader, Health