Guidehouse Appoints Joy Jarrett as Chief Marketing Officer
Promoted to Partner, Jarrett Will Support Market Expansion to Drive Growth
Washington, DC – July 9, 2020 – Guidehouse, a leading consultancy and solutions provider to the commercial and public sectors, today announced that Joy Jarrett has been appointed Chief Marketing Officer (CMO) of the firm. Recently promoted to Partner, she is responsible for leading and overseeing all marketing efforts including branding, marketing, employee experience, and communications. In her new role, she reports to Dave Zito, Chief Growth Officer of Guidehouse.
Ms. Jarrett has over 20 years of expertise working with C-suite and middle management executives across leading and emerging technology, healthcare and service industry brands where she has inspired and driven innovation and change within both public sector and commercial businesses, including introducing the first consumer health brand to the market with WebMD, establishing a digital competency at Community Health Systems, launching the SMB division at IBM, and the rebranding of SAIC.
“Joy approaches every opportunity through a 360-degree lens to align market potential with innovative strategies that spark action and drive results. We see her role as instrumental in advancing our platform across the markets we serve and inspiring our colleagues to new heights,” said Scott McIntyre, Chief Executive Officer of Guidehouse. “As we move Guidehouse forward, Joy will be a driving force in accelerating growth and development of our brand.”
“I am delighted to support Guidehouse in this role. My professional focus has always been about pushing the boundaries to help grow businesses. The unique perspective offered by the Guidehouse platform and the intersection of public and commercial markets to bring forth solutions what build trust in society has never been more critical in every way,” added Jarrett. “The firm’s notable traction in the market along with their entrepreneurial culture and collaborative leadership provides an ideal platform for future market growth.”
“Joy’s deep expertise in marketing and demand generation best practices coupled with her passion for our people and communications savvy makes her an outstanding addition to the leadership team at Guidehouse,” said Dave Zito, Chief Growth Officer. “We look forward to leveraging her proven experience, brand passion and creativity to take our marketing initiatives and people to new heights.”
Based in Nashville, TN, Ms. Jarrett has participated on various boards including the United Way, Partnership Against Domestic Violence, Healthcare Internet Hall of Fame, Geisinger Health Springboard Advisory Board, and other community organizations. She holds a BA from the University of Georgia and an executive MBA from Georgia Tech.
About Guidehouse
Guidehouse is a leading global provider of consulting services to the public and commercial markets with broad capabilities in management, technology, and risk consulting. We help clients address their toughest challenges with a focus on markets and clients facing transformational change, technology-driven innovation, and significant regulatory pressure. Across a range of advisory, consulting, outsourcing, and technology/analytics services, we help clients create scalable, innovative solutions that prepare them for future growth and success. Headquartered in Washington, D.C., the company has more than 7,000 professionals in more than 50 locations. Guidehouse is a Veritas Capital portfolio company, led by seasoned professionals with proven and diverse expertise in traditional and emerging technologies, markets, and agenda-setting issues driving national and global economies. For more information, please visit: www.guidehouse.com.