Guidehouse’s commercial excellence service line provides our life sciences clients with a suite of integrated solutions and extensive experience across numerous geographies, indications, and market environments. We help drive innovative solutions and help our clients develop data-powered winning brand and portfolio strategies.
Our flexible commercial excellence support model provides integrated solutions that can adapt to the needs of each client’s organization, increase commercial impact, and minimize risk at the product, portfolio, and company-level. Guidehouse offers a multi-disciplinary, cross-functional view to every engagement, and offer services and solutions throughout the product lifecycle:
- New product planning
- Commercial launch strategy and execution
- Lifecycle management strategy and execution
- Brand revenue, profit and loss forecasting
- Franchise/portfolio strategy and management optimization
- Commercial model and GTM design, implementation and evolution
- Organizational Design & Change Management
Latest From Commercial Excellence
May 6, 2021 InsightsThree Steps to Consider When Launching a Product in Today’s MarketFit-for-purpose planning, agile execution, and informed investment decisions for pharma.
January 20, 2021 InsightsAgile Launch for Life Sciences Companies is no Longer Agile Enough – Here’s How to Move Forward in 2021Organizations must take a forward-looking approach by harnessing robust analytics and machine learning to design and implement successful commercial strategies.
November 23, 2020 Case StudyOncology Biotech Gains Robust Product Development & Commercialization Process Through Guidehouse’s Objective Analysis