As the healthcare landscape is in a constant state of flux and becoming more complex, the Medical Affairs function is dynamically evolving with it, which to a great extent requires the integration of the voice of the patient throughout the product life cycle. Guidehouse recognizes the importance of Medical Affairs in shaping evidence generation together with Market Access and other functions and engaging a wide variety of key external experts (KEEs) or key opinion leaders (KOLs), patients, regulatory bodies, payers, scientists, and healthcare professional associations.
Guidehouse’s Medical Affairs team partners with clients to create tailored solutions that optimize product value and satisfy strategic, organizational, and operational Medical Affairs needs. Our unique Medical Affairs approach is forward-looking and founded on:
- In-house Scientific and Clinical Expertise
- Reliable and Highly Flexible Partnerships
- Scientific Rigor, Integrity, and Transparency
We offer seamless and integrated services across the Medical Affairs spectrum, including Medical Information, Medical Governance, Medical Advice, Medical Education, Stakeholder Mapping & Engagement for diverse therapeutic areas covering prescription medicines, medical devices, food supplements and, over-the-counter (OTC) medicines. Our Medical Affairs team has a proven advisory track record in supporting the following:
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