The combination of the COVID-19 pandemic and upcoming price transparency regulations necessitates a new approach to long-established health system managed care strategies.

Health system and industry experts explore pricing strategies focused on a “pay me right” approach, compared to “pay me more.” The webinar features Lehigh Valley Health Network’s Jeffrey West discussing how his health system invested in a dynamic pricing model that positioned the organization to best weather market volatility resulting from COVID-19.

During this presentation, we examined:

• Managed care strategies before, during, and after the pandemic
• CMS Price Transparency rule’s impact on pricing strategies
• Moving pricing strategies from “revenue” to “margin”
• Moving toward revenue rebalancing and a dynamic pricing model

PANELISTS:

Jeffrey S. West, MHA | Vice President, Insurance Services, Lehigh Valley Health Network
Christopher Kalkhof, MHA, FACHE | Partner, Healthcare, Guidehouse
Steven Prosser | Director, Healthcare, Guidehouse

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