The Realities of Price Transparency in Healthcare

Harry Greenspun, MD, talks with David Brueggeman about price transparency regulations, challenges, and opportunities for payers and providers.

The goal for price transparency in healthcare is to help consumers understand the costs of care before they receive it while addressing wide variation in the pricing of services. Since July 1, payers have been required to publish unprecedented amounts of rate data, putting further pressure on providers to ensure they have an effective price transparency strategy. In this video, Guidehouse Chief Medical Officer Harry Greenspun, MD, talks with his colleague and financial expert David Brueggeman about price transparency regulations, challenges, and opportunities for payers and providers.

It’s critical to make a good faith effort to achieve compliance by clearly understanding your organization's current capabilities, community needs, market differentiation strategy, and proactive/reactive communications tactics.

Don’t let uncertainty outwit innovation. Learn more about price transparency and the cascade of complexities ahead.

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